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For starters, 40 percent of frequent site users are already married.

If your new idea has that same potential for misuse, is it worth the risk to your reputation?

Starting a dating business can help customers realize their romantic dreams, offering you a rewarding career and sustainable profits. The Small Business Administration recommends that all business owners compose a plan, including a description of the company’s offerings, market analysis, summary of the business’s organizational structures and an appeal for financial backing.

Researching the business plan for your dating business allows you to begin determining its parameters.

He's written for numerous publications at the national, state and local level, including newspapers, magazines and websites.

Rush holds a Bachelor of Arts from the University of California, San Diego.Yet almost no one in this business makes any money, since it comes with a larger list of challenges than most other opportunities I see.Related: This Dating App Lets Your Actual Heart Choose Your Matches Thus, I encourage you to consider these challenges as reality checks for your own business idea -- dating or otherwise -- before spending all your time and someone else’s money in vain.Dating is not a highly scientific process, and the first-mover advantage has already been taken. In reality, dating is a form of social networking, so Facebook could easily enhance their services in this direction, if the market traction of others was evident.Google or other search engines could add image-matching or other focus to capture this market. Online dating scams to get money or attention are a very common and growing problem, according to several articles on the Huffington Post.Aspiring entrepreneurs often approach me as an angel investor, touting their innovative idea for yet another online dating site.

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